Kids had it pretty
rough in the 1980s, before cable television was thoroughly
embraced by the public.
Instead of having a wide spectrum of cartoons available
at all hours of the day, kids had to wake up early in the
morning, then hold out until after school, for their fix.
At first, the
golden hours of 3:00PM to 5:00PM were a random grab bag of
shows, featuring everything from comedy classics like The Pink
Panther to modern hits such as He-Man, Transformers, and
Voltron. However,
in 1985, an island of order arose from this raging sea of
chaos.
Eager to expand its
influence into the world of television, The Walt Disney
Company first dipped its toe into weekday afternoon
syndication with The Adventures of the Gummi Bears. The series was
moderately successful, but lacked that heavily promoted but
elusive Disney Magic that viewers had come to expect from the
company.
Undeterred, Disney
followed up the series with DuckTales two years later. Based on the Gold Key
comics starring Uncle Scrooge and his three nephews, DuckTales
was a huge hit thanks to its clever storylines, lively
animation, and most importantly, a familiar cast of
characters.
The message to
Disney was clear... instead of making entirely new shows like
Gummi Bears and the failed Saturday morning series The
Wuzzles, putting classic Disney heroes in fresh situations was
the path to victory in the weekday afternoon ratings
wars. This
sparked the creation of Chip 'n Dale's Rescue Rangers in 1989,
and a fantasy series starring the cast of The Jungle Book two
years later.
Now, Disney didn't
just have a hit... they had an entire afternoon of them! Shows from competing
studios like Rankin-Bass, Claster, and Filmation had all been
pushed out of the nest, leaving Disney in control of the 3-5PM
time slot on hundreds of networks.
The company made
their dominance official by establishing The Disney
Afternoon. This
programming block had a rotating schedule, with new shows
added to the mix and less popular ones pulled out every
year. Most of
these series followed the tried and true formula of “old
stars, new settings,” with the rare curveball thrown in to
capitalize on cartoon trendsetters like Batman: The Animated
Series and Ren & Stimpy.
The Disney
Afternoon remained popular for years, until a number of
factors contributed to its dissolution in 1999. Disney had purchased
ABC from Capital Cities, causing a shift from weekday to
weekend programming.
Shows like Mickey Mouseworks and Recess that would have
debuted on the Disney Afternoon found their way to ABC's One
Saturday Morning (now ABC Kids) instead.
A second shift from
Saturday morning television to cable occurred when Disney
unveiled a dedicated cartoon channel in 1998, then acquired
Saban's library of children's programming from 20th Century Fox two years
later. When
Disney could offer its viewers cartoons every hour of the day
on its own dedicated network, there was no longer a need for a
syndicated programming block.
Furthermore, the
purchase of Saban properties like Mighty Morphin' Power
Rangers had convinced the company to target an older
demographic and produce faster, edgier shows. The Disney Afternoon
was out, and a new action-oriented programming block called
Jetix was eventually offered as its
replacement.
What was once a
daily staple for millions of children had met its end thanks
to a shake-up in the television industry and the demands of a
new generation of viewers. That era may have come
to an end, but there's nothing wrong with looking back on what
the Disney Afternoon had to offer back in its heyday! Here now are reviews
of all the shows that were featured on the programming block,
in order of personal
preference.